http://www.kadhoai.com.cn 2026-05-02 08:29:47 來源:北京利德華福電氣技術有限公司
——銷售創新、管理創新、服務創新
2006年7月8日,“利德華福2006年營銷年中會議”在北京總部勝利召開。董事長薑繼增、副總經理兼營銷總監周利國及來自全國和地的銷售精英參加了本次會議,會議還誠邀副總經理兼總工程師倚鵬、董(dong)事(shi)會(hui)秘(mi)書(shu)張(zhang)少(shao)青(qing)及(ji)其(qi)它(ta)各(ge)大(da)係(xi)統(tong)的(de)主(zhu)要(yao)負(fu)責(ze)人(ren)到(dao)會(hui),為(wei)營(ying)銷(xiao)工(gong)作(zuo)順(shun)利(li)開(kai)展(zhan)獻(xian)計(ji)獻(xian)策(ce)。此(ci)次(ci)會(hui)議(yi)是(shi)以(yi)座(zuo)談(tan)會(hui)的(de)形(xing)式(shi)召(zhao)開(kai),一(yi)方(fang)麵(mian)營(ying)銷(xiao)係(xi)統(tong)對(dui)上(shang)半(ban)的(de)工(gong)作(zuo)進(jin)行(xing)彙(hui)報(bao)和(he)總(zong)結(jie),深(shen)刻(ke)分(fen)析(xi)工(gong)作(zuo)中(zhong)存(cun)在(zai)的(de)主(zhu)要(yao)問(wen)題(ti)及(ji)應(ying)對(dui)措(cuo)施(shi),布(bu)署(shu)下(xia)半(ban)年(nian)的(de)營(ying)銷(xiao)任(ren)務(wu);另一方麵前線營銷人員就市場形勢進行詳細分析和深入研究,供各部門參考,以有針對性的開展工作。
副總經理兼營銷總監周利國指出,截至6月(yue)底(di),上(shang)半(ban)年(nian)高(gao)壓(ya)變(bian)頻(pin)器(qi)累(lei)計(ji)銷(xiao)售(shou)比(bi)去(qu)年(nian)同(tong)期(qi)有(you)較(jiao)大(da)幅(fu)度(du)增(zeng)長(chang),達(da)到(dao)了(le)年(nian)初(chu)預(yu)定(ding)的(de)目(mu)標(biao),銷(xiao)售(shou)創(chuang)新(xin)工(gong)作(zuo)取(qu)得(de)實(shi)質(zhi)性(xing)進(jin)展(zhan),各(ge)大(da)區(qu)根(gen)據(ju)區(qu)域(yu)及(ji)行(xing)業(ye)特(te)點(dian),按(an)照(zhao)公(gong)司(si)要(yao)求(qiu)采(cai)取(qu)不(bu)同(tong)的(de)銷(xiao)售(shou)模(mo)式(shi),有(you)效(xiao)的(de)保(bao)證(zheng)了(le)合(he)同(tong)質(zhi)量(liang)。2500kW以yi上shang功gong率lv等deng級ji的de產chan品pin批pi量liang投tou入ru市shi場chang並bing得de到dao可ke靠kao應ying用yong。組zu建jian並bing培pei養yang了le一yi支zhi有you實shi力li成cheng規gui模mo的de技ji術shu工gong程cheng服fu務wu隊dui伍wu,同tong時shi強qiang調tiao進jin一yi步bu提ti升sheng大da功gong率lv產chan品pin的de市shi場chang占zhan有you率lv、提高服務及工作質量、深shen入ru挖wa掘jue市shi場chang是shi下xia半ban年nian營ying銷xiao工gong作zuo的de重zhong點dian,並bing表biao示shi要yao研yan究jiu新xin的de宣xuan傳chuan模mo式shi和he途tu徑jing,進jin一yi步bu提ti升sheng企qi業ye品pin牌pai和he知zhi名ming度du,有you效xiao支zhi持chi一yi線xian銷xiao售shou人ren員yuan的de工gong作zuo。周zhou總zong表biao示shi市shi場chang總zong體ti形xing勢shi繼ji續xu向xiang好hao的de方fang麵mian發fa展zhan,同tong時shi也ye必bi須xu看kan清qing形xing勢shi,找zhao出chu不bu足zu,不bu斷duan改gai進jin,更geng要yao堅jian定ding信xin心xin,抓zhua住zhu機ji遇yu,挑tiao戰zhan自zi我wo,取qu得de今jin年nian的de全quan麵mian豐feng收shou!
各ge大da區qu經jing理li對dui本ben地di區qu上shang半ban年nian的de銷xiao售shou工gong作zuo進jin行xing彙hui報bao總zong結jie,分fen析xi不bu足zu,互hu相xiang交jiao流liu經jing驗yan和he技ji巧qiao,他ta們men在zai工gong作zuo中zhong遇yu到dao的de困kun難nan和he問wen題ti都dou得de到dao了le薑jiang總zong的de現xian場chang指zhi導dao和he幫bang助zhu。當dang提ti到dao看kan法fa和he建jian議yi時shi,大da家jia各ge抒shu己ji見jian,會hui場chang氣qi氛fen立li即ji進jin入ru高gao潮chao,歡huan聲sheng笑xiao語yu不bu絕jue於yu耳er,在zai輕qing鬆song的de同tong時shi,銷xiao售shou人ren員yuan都dou嚴yan肅su的de表biao示shi有you信xin心xin完wan成cheng下xia半ban年nian任ren務wu。技ji術shu工gong程cheng部bu經jing理li張zhang忠zhong良liang就jiu上shang半ban年nian售shou前qian、shouzhongheshouhoufuwuqingkuangzaihuishangzuoletongbao,zhangjinglibiaoshixiabannianjishugongchengbuyaotongguogezhongfangfayinjingaoshuipingjishuzhichigongchengshi,jiaqiangduixianyourenyuandepeixunheduanlian,geiyonghutigongzuiyouzhidefuwu。
副fu總zong經jing理li兼jian總zong工gong程cheng師shi倚yi鵬peng介jie紹shao了le新xin近jin研yan發fa的de項xiang目mu,倚yi總zong表biao示shi研yan發fa係xi統tong相xiang當dang重zhong視shi產chan品pin的de穩wen定ding性xing,會hui穩wen紮zha穩wen打da的de推tui進jin各ge個ge新xin項xiang目mu的de進jin程cheng,新xin產chan品pin將jiang陸lu續xu於yu今jin年nian底di明ming年nian初chu問wen世shi,倚yi總zong還hai對dui研yan發fa係xi統tong與yu營ying銷xiao係xi統tong在zai工gong作zuo接jie口kou中zhong遇yu到dao的de問wen題ti提ti出chu具ju體ti的de建jian議yi和he解jie決jue辦ban法fa。
dongshichangjiangjizengzhichugongsidangqiansuoqudedechengjiyumianlindexingshi,bingduixiabanniandegongzuorenwutichulejutiyaoqiu。jiangzongbiaoshijinnianshangbanniangongsijingshoulewendingfazhandekaoyan,yuangongduiwu、lingdaoganbudeningjulidedaolejinyibuzengqiang,gexiangjingyingzhibiaodoubaochilejihuazengchangfudu,channengdejinyibutigaoduifahuiguimoxiaoyingyouzhijiezuoyong,jiaqianglewuliaocaigouguanli,xiaohuacailiaozhangjiaduichanpinchengbendeyingxiang,xiaoshouchuangxinqudeleyidingdechengxiao,meiyueyicidechanpinwendingxingfenxihuizaibaozhengchanpinxingnengtigaofangmianqilezhongyaozuoyong。jiangzongqiangtiao,womendangqiangongzuodezheyandianhezhongxinyaofangzaishiying“十一五”規gui劃hua的de市shi場chang形xing勢shi上shang,各ge銷xiao售shou部bu門men在zai確que保bao完wan成cheng今jin年nian任ren務wu的de基ji礎chu上shang做zuo好hao今jin後hou幾ji年nian快kuai速su增zeng長chang的de市shi場chang準zhun備bei,堅jian持chi銷xiao售shou創chuang新xin,堅jian定ding不bu移yi的de主zhu攻gong大da功gong率lv產chan品pin。除chu了le新xin產chan品pin開kai發fa和he提ti高gao產chan品pin性xing能neng之zhi外wai,還hai要yao在zai產chan品pin穩wen定ding性xing方fang麵mian下xia功gong夫fu,持chi續xu不bu斷duan地di降jiang低di故gu障zhang率lv。從cong下xia半ban年nian開kai始shi,確que保bao每mei月yue35taiyishangdechanneng。jixuqianghuafuwuyishi,tigaojishuzhichifuwunengli,zuohaoxinzengrenyuandepeixungongzuo。zairenyuankaohejitiaodongjijixingfangmianyaozuoxizhidegongzuo,helifengong,youshenglietai,jiaqiangganbupeixun,tishengganbudeguanlishuiping,yuangongdesuzhihenengliyaosuizhegongsidefazhanzhubutigao。
zhihou,jiangzongyaoqiugongsiquantiguganrenyuanyaoshikebaochiyigeqingxingdetounao,jiandingxinnianhexinxin,duiwomendefazhanchongmanxiwang,danyeyaokandaowomenmianlindebuzu,helieryouxiaodejiejuewenti,jiabeinulishixiangongsidejidingmubiao,baochigongsijiankangwendingfazhan。
營銷半年總結會議圓滿完成,麵對新的形勢和新的任務,全體營銷人員進一步充滿了信心。隻要我們繼續堅持銷售創新、管理創新和服務創新,為市場提供更加優質的產品和服務,下半年銷售工作一定會取得更大的成績。