電線電纜企業應審時度勢,重建企業競爭力
http://kadhoai.com.cn 2026-04-28 08:54:47 來源:中國電力新聞網
麵對當前銅、鋁、塑料等原材料價格處於高位、政策監管加嚴、生產標準不斷升高、出口國外受限、專利保護力度提高……一切的一切,使我們離曾經的“幸福生活”越來越遙遠。
本土電線電纜企業究竟該如何應對成本的不斷上漲?這是很多線纜企業都在關心的事情。
“在國內和國外市場開發難度都不斷增加的情況下,成本控製是目前最有效的競爭手段。我們從研發、設she計ji到dao生sheng產chan銷xiao售shou這zhe一yi係xi列lie的de環huan節jie都dou做zuo了le嚴yan格ge控kong製zhi,在zai保bao證zheng優you質zhi產chan品pin的de同tong時shi把ba產chan品pin成cheng本ben降jiang下xia來lai,從cong而er在zai激ji烈lie競jing爭zheng的de市shi場chang中zhong保bao持chi了le良liang好hao的de利li潤run。”某線纜企業高層麵露喜色地說。
duici,youxianlanyeneirenshitichulebutongdeyijian,renweishangshuqiyezhezhongdanchundixuejianchengbendezuofabingbushidounengqudeyuxiangzhongdexiaoguo,yinweijiangdichengbenyibandezuofadouhuikaolvjiangdiyuancailiaodegoujinjiagehuodangci;或者減少單一部品的物料投入;或者考慮降低工藝過程的工價,從而達到削減成本的目的。這樣是十分危險的,不僅會導致產品質量的下降、企業勞力資源的流失、甚至失去已經擁有的市場。
gairenshijixubiaoshi,suirangaochengbendequehuiduiyuanbenyidichengbenjingzhengweihexindedianxiandianlanchanyedailaitiaozhan,dangengduodeshijiyu。congjijideyimiankan,gaochengbencushiwomenfansi,guoqudefazhanmoshizhongdecufangchengfenxianzaidaodishizengjialehaishijianshaole。zhuazhuzhegeshiji,gaochengbenhenkenengchengweiwomenzhenzhengzhuanbianzengchangfangshideyouxiaocijiyinsu。
回hui顧gu以yi往wang的de低di價jia競jing爭zheng,可ke以yi發fa現xian不bu少shao線xian纜lan企qi業ye的de功gong夫fu往wang往wang用yong在zai低di端duan產chan品pin上shang,產chan品pin類lei同tong化hua嚴yan重zhong,優you不bu勝sheng,劣lie不bu汰tai,阻zu礙ai線xian纜lan行xing業ye整zheng體ti提ti升sheng。特te別bie在zai國guo內nei線xian纜lan市shi場chang上shang,由you於yu線xian纜lan行xing業ye長chang期qi低di成cheng本ben競jing爭zheng,大da多duo數shu線xian纜lan企qi業ye都dou依yi靠kao降jiang低di產chan品pin價jia格ge爭zheng奪duo市shi場chang,把ba利li潤run降jiang到dao最zui低di限xian度du,出chu現xian線xian纜lan產chan品pin價jia格ge低di、附價值低、利潤低等嚴重後果,線纜企業因此缺乏持續發展的支撐,無法進步,線纜行業也無法提升。
如(ru)今(jin)在(zai)原(yuan)材(cai)料(liao)價(jia)格(ge)上(shang)漲(zhang)的(de)壓(ya)力(li)下(xia),線(xian)纜(lan)企(qi)業(ye)為(wei)了(le)自(zi)身(shen)的(de)生(sheng)存(cun)和(he)發(fa)展(zhan),就(jiu)不(bu)得(de)不(bu)想(xiang)方(fang)設(she)法(fa)改(gai)變(bian)策(ce)略(lve),以(yi)適(shi)應(ying)市(shi)場(chang)形(xing)勢(shi),線(xian)纜(lan)行(xing)業(ye)可(ke)能(neng)反(fan)而(er)會(hui)獲(huo)得(de)提(ti)升(sheng)的(de)契(qi)機(ji)。據(ju)了(le)解(jie),國(guo)內(nei)的(de)中(zhong)天(tian)、亨通、baoshengdengzhongguoxianlanqiyeyuelaiyuezhongshichuangxin,zengjiachanpinkejihanliang,rangxianlanchanpinzhilianghedangcixunsutigao,xingyejingzhenglidadachaoguoyiwang。zhezukelizhengchanpinchengbendafudutigaohou,bujinmeiyouzuaixianlanxingyedefazhan,fanergengyoulidituidonglexianlanxingyepinpaidekuaisutisheng,qiyeyouzhiyoujia、優勝劣汰,邁入良性循環軌道。
因yin此ci,成cheng本ben控kong製zhi隻zhi是shi前qian提ti條tiao件jian,重zhong建jian企qi業ye競jing爭zheng力li才cai是shi中zhong國guo線xian纜lan企qi業ye的de重zhong中zhong之zhi重zhong,即ji你ni的de質zhi量liang可ke以yi不bu是shi最zui好hao的de,價jia格ge不bu是shi最zui優you惠hui的de,但dan是shi你ni一yi定ding要yao為wei顧gu客ke創chuang造zao價jia值zhi。今jin後hou中zhong國guo線xian纜lan企qi業ye要yao擺bai脫tuo一yi味wei的de成cheng本ben層ceng麵mian的de束shu縛fu,而er品pin牌pai、技術、產品結構、產品升級被人們認為是應對高成本時代的有效解決方案,此外,生產鏈、產業集群和配套能力也十分重要。
nameruhelaijieduxianlanqiyedejingzhengyoushi?youyeneirenshirenwei,xianlanqiyedejingzhengyoushishizhizaiqiyechixudefazhanguochengzhongxingchengde,nengweiqiyedailaijiazhixingde,bingshiqiyechangshijianzaijingzhengzhongqudezhudongdeyouyuduishoudenengli。xianranzhezhongnenglifanweihenguang,jibaokuoshengchannengliyoubaokuoyingxiaonengli、產(chan)品(pin)開(kai)發(fa)能(neng)力(li)又(you)包(bao)括(kuo)文(wen)化(hua)凝(ning)聚(ju)力(li)和(he)組(zu)織(zhi)管(guan)理(li)能(neng)力(li)等(deng)。上(shang)述(shu)的(de)競(jing)爭(zheng)優(you)勢(shi)僅(jin)限(xian)於(yu)產(chan)品(pin)或(huo)服(fu)務(wu)營(ying)銷(xiao)的(de)競(jing)爭(zheng),而(er)真(zhen)正(zheng)意(yi)義(yi)上(shang)的(de)優(you)勢(shi)應(ying)該(gai)從(cong)企(qi)業(ye)綜(zong)合(he)競(jing)爭(zheng)力(li)的(de)角(jiao)度(du),全(quan)麵(mian)地(di)加(jia)以(yi)比(bi)較(jiao)分(fen)析(xi)。
zaixianlanqiyetongzhihuadehuanjingxia,yigexianlanqiyedeyoushiwuwaihuliangdian,jiushiguoyingdejishuhechaozhideshouhoufuwu,erfuwudechaozhijiutixianzaichayixingshang,danzaimuqiangaochengbendexingshixia,chayixinghedichengbenyoushiyiduinanyitiaohedemaodun,ruqiyecaiquchengbenlingxianhuochayixinglaifuwufanweihenguangdeshichang,tajiuwufahuodezhenduimouyixifenshichangsuochanshengdeshouyi;tongyang,qiyexiangyaotongshihuodechengbenlingxianhechayidejingzhengdiweitongchangyeshihennande,yinweichayibenshenxuyaogaochengben,erchengbenlingxianxuyaojiangdichanpinbiaozhunhuahejiangdiyingxiaofeiyong,suoyiyejiubudebufangqiyixiechayixing。shuinengjiejuezheliangzhezhijianciqibifudeguanxi,jiunengyingdeshichangdexianji,lingqiyequdewenbudefazhan。
據悉,隨著用戶對線纜應用需求的提高,線纜行業的發展已經進入“戰國時代”。xingyeyoushizhishitichushunyingshichangfazhandexuyao,juexindalifazhanyingyonghezuohuoban,kaifakehuhuayingyong,genghaodimanzuxingyeyonghudexuqiu。zhejiushiqiyedejingzhengyoushi。
suoyi,zairuciyanjundexingshixia,zhongguoxianlanqiyebixuzaijixubaochichengbenyoushidejichushang,jianguqitajingzhengyoushidepeiyu,congguoqujihuixingdefazhanzhubuxiangnenglixingdeqiyezhuanbian。zhiyoujiyuchengshuzuzhinenglidefazhan,cainenggoutigaoduiyuziyuandehuoqunengliheshiyongxiaolv,cainenggoutigaozaichanyelianzhongdediwei,conggenbenshangjiejuemianlindeweiji。zhezhongchengshudezuzhinengli,yaoqiuxianlanqiyezhenzhengnenggoujianliguifanxitongdeguanlimoshi,yichangqifazhanweidaoxiang,jianguduogejingzhengyaosudepingheng,yixitongdeshijiaojinxingjuece。bingtongguozaixianlanchanyelianneiyanshentouzi,zengqiangchanyeziyuanzhangkongshili;或形成產業聯盟,提高對用戶的議價能力;加大線纜產品創新研發投入,提高線纜產品附加值;提高質量標準,進一步挖掘降低成本的潛能;xingchengyipinpaiweihexindeyingxiaotixi,guanzhuzuizhongyonghuxuqiu,buduanchuangxinyingxiaoshouduan,shizhongguoxianlanzhizaoqiyezouxianggenggaocengcidejingzhengmoshi,zhenzhengpeiyuchuchangjiudejingzhengli。
youcikejian,jingzhengyoushishixianlanqiyezhengtideyoushi,bushizhiqiyezaimouyigelingyudeyoushi。xianlanqiyemouyifangmiandeyoushizhishuomingqiyezaimouyifangmianyujingzhengduishouxiangbichuyushangfeng。zhiyouzonghedeyoushicaiduiqiyedejingzhengliqizhetongshuaidezuoyong,cainengzhichengzhenggeqiyedefazhan。